Displaying product videos on a website is an effective way to increase sales
Videos are becoming very popular with online consumers today and offer an excellent way to market your business. There are many ways a small business can use videos as part of their marketing strategy. Studies show that customers are much more likely to buy if they see a video on your product or service landing pages.
At SiteWeavers we try to make our films natural (not always scripted and staged) and our favourite videos are those that really reflect the personality of the business. Where possible we use people from within the organisation to present the key facts - after all they are the people with the passion for the business.
We have had great feedback about how relaxed people feel when we are filming so if you're nervous about being in front of the camera our unique style is sure to relax you and we often do several takes until we are all happy it's just right.
A great way to teach your audience new skills in a visual way. These short films can also be used to explain how your product works or do a demonstration of the service you provide.
We recommend these are short (60-90 secs) but can be anything from an in-house video announcement to a marketing film designed to introduce your company or service.
This can be a powerful way to 'sell' your services; allow one of your clients to explain how much you have helped their business and potential clients will develop a trust for your service/product.
60-90 second marketing film
One video - £329
We will work with you to refine the script and plan the filming. We will film your products or service at your chosen location for two hours and this will usually include a short interview with you, a colleague, or a client. We will then edit the video (with royalty free music if required) and send you a first draft to review within two weeks of filming. You will have the opportunity to make any minor changes before we finalise the film.
Video Marketing - 6 months, one film per month
1st month - £529, Subsequent months - £229
For this we will meet up for a planning session and discuss various ideas for 6 different videos. We will then write scripts and storyboard each of the videos. We will arrange to film on a convenient day and we will spend a full day filming all the required content for the 6 films. We will then edit the first film and deliver it within 2 weeks of filming. For each subsequent month we will deliver the new film on a pre-agreed date. (This cost does not include, professional voice over artists, animation, or music licences.)
Video marketing consultancy
Cost - £250 per day
Zara Clements would work in your office to produce video for your business. The advantage of this is that Zara will be inside your business and therefore have a better understanding of the company ethos and the style of videos that will work for your organisation. Videos will be planned, filmed and edited on the days Zara is in-house. This could be once day per week or one day per month. She will use all her own equipment. The amount of video that would be produced per day that Zara is working at your office would depend on your requirements, but average would be one day to plan, one day to film and one day to edit.